Every photographer has their signature look, and AI photo editing should be able to capture it; that perfect balance of tone, light, and emotion that makes your work yours.

At PHAiTO, we believe AI should understand that. That’s why our newest looks, Film II and Editorial, are designed to elevate your workflow while keeping your creative vision intact.

These new looks aren’t just filters or presets; they’re refinements built on photographer feedback and thousands of professional images. Each one was created to deliver accurate, consistent results that save you hours behind the screen without flattening your artistry. Everyone wins.

Let’s take a closer look at what makes Film II and Editorial the next step in human-centred photo editing.

phaito ai editing for photographers presets that photographers actually use and like, save time with phaito

Why Looks Matter in Photography: Consistency Without Compromise

For photographers, consistency isn’t optional. Whether you’re shooting a whole wedding weekend or dozens of real estate listings, your clients expect a cohesive, professional finish. But achieving that consistency often means long hours in Lightroom, adjusting sliders, matching tones, and tweaking lighting by hand.

That’s where PHAiTO comes in. Our AI-powered photo editing software was built to handle the repetitive, technical side of editing so you can focus on what you actually love, like shooting, creating, and connecting.

With AI photo editing, you get accuracy and speed, but PHAiTO’s secret ingredient is its human touch. Each look has been carefully trained by real editors, designed to reflect the subtle details photographers care about most: skin tones, contrast balance, and the interplay between light and colour.

Because when you hand over your work to AI, you shouldn’t lose control. You should take back your freedom (and time).

Film II: Soft, Dreamy, and Romantic

Inspired by Portra 160. Designed for the modern storyteller.

Film II captures that unmistakable fine-art aesthetic. Think: soft, pastel tones, creamy highlights, and a subtle warmth that flatters every frame. It’s the look that feels like golden hour, no matter the time of day.

What makes Film II special:

Colours that whisper, not shout. Muted pastels and gentle warmth in skin tones create a luminous, painterly finish.
Contrast that flatters. Lower contrast and flatter shadows help preserve texture and soften transitions between light and dark.
Lighting that loves natural light. Film II shines in naturally lit environments, from outdoor portraits to soft window-lit interiors.

The mood: romantic minimalism, delicate nostalgia, and fine-art calm.

Film II is a dream for wedding photographers, portrait artists, and editorial shooters who want an elegant, timeless aesthetic that enhances emotion rather than overpowering it. The AI intelligently adapts to your lighting, subtly controlling blues and greens to maintain skin tone harmony and natural warmth.

The result? Edits that look like they took hours, achieved in minutes.

Perfect for: Weddings, portraits, lifestyle editorials, and brand sessions.

Editorial: Refined, Versatile, and Flash-Friendly

True-to-life colour, elegant control, effortless consistency.

Where Film II embraces softness, Editorial focuses on clarity and precision. Built for photographers who work in ever-changing light, this look balances tone and texture with professional polish.

What makes Editorial special:

Colour accuracy that adapts. True-to-life hues with balanced olive greens and softly desaturated blues keep images natural and refined.
Flexible contrast. Medium contrast that can swing either way, making it adaptable for both bright studios and low-lit interiors.
Handles flash and mixed light like a pro. Editorial’s smart AI logic corrects harsh or uneven lighting without losing depth or detail.

The mood: modern, clean, and confident.

Editorial was designed for versatility, which is ideal for real estate, branding, studio, and commercial photographers who need reliability across sessions and clients. It keeps whites crisp, shadows dimensional, and skin tones luminous, all while maintaining consistency across hundreds of photos.

Perfect for:

Real estate, studio portraits, commercial and brand photography, and lifestyle campaigns.

An AI Editing Tool That’s Built to Work Like You Do

Both Film II and Editorial presets integrate seamlessly with PHAiTO’s AI editing engine, meaning they’re not one-size-fits-all filters but adaptable frameworks that learn from you.

Each look was trained on real photographer workflows and thousands of professional edits. When you upload your photos, PHAiTO doesn’t just apply a look; it reads your lighting, exposure, and colour values to make intelligent, scene-specific adjustments.

What that means for you:

Time saved: Edit entire galleries in minutes, not hours.
Accuracy maintained: Skin tones, lighting, and detail remain consistent across every shot.
Creative control preserved: You can fine-tune adjustments anytime, ensuring the final product reflects your unique style.

Whether you’re managing 100 wedding images or branding photos, PHAiTO’s AI editing keeps your workflow fast, consistent, and true to your creative vision.

With both looks in your toolkit, you can move fluidly between moods and styles, from luminous and ethereal to clean and modern, without ever losing your creative signature.

AI Photo Editing That Feels Human

AI is only as good as the humans behind it. That’s where PHAiTO stands out from the rest.

Each look is backed by the expertise of professional editors who understand light, colour, and the emotional nuance behind every frame.

Our mission has always been simple: make AI photo editing for photographers feel like collaboration, not automation.

We built Film II and Editorial to do more than just speed up your process. They’re designed to think like a photographer. To preserve intention. To protect your creative fingerprint.

Because you shouldn’t have to choose between efficiency and artistry.

Try PHAiTO’s New AI Photo Editing Looks for Yourself

Ready to see how PHAiTO’s new looks can transform your workflow with AI photo editing? Both Film II and Editorial are now available in-app! Log in, upload your next shoot, and experience AI editing that truly understands your style.

You’ll spend less time behind a screen and more time behind the lens — exactly where you belong.

Try PHAiTO now and get 1,000 free edits.

Happy editing!

Meet PHAiTO’s New Looks: Film II & Editorial — AI Photo Editing That Gets Your Style